The Rule of 50
Your Key to Network Marketing Success 

Your network marketing business will fail if you don't set realistic, quantifiable, actionable goals.  If your plan is to work your business for a few months and just see what happens, don't do it.  Quit right now. You'll save yourself a lot of money, heartache and time.

There is nothing magical or mysterious about network marketing.  Your business won't explode by itself.   Most networking marketing products aren't unique.  If you walk through any Wal-Mart, Skaggs, Target or other department store you'll find the functional equivalents of the vitamins, cleaning products, etc you're representing.   

You know what?  It's OK.  It doesn't invalidate your business.  It won't stop you from growing.  It's just a fact.  When your prospects know the facts, they make an informed decision.  When people know what they're getting into, they stick with it.  When they stick with it, you can earn an extraordinary income from your network marketing business.

People join your networking business because they're getting a lot more than a bottle of vitamins or a bucket of detergent.  They're getting a distribution system that can pay them very well for their efforts.  Believe me, that makes network marketing products products and services worth A LOT more than their retail investment.

So... what are you going to do to find people who recognize the power, the purpose, the independence and the prosperity that can be achieved through network marketing? 

You're going to set realistic, achievable goals and you're going to realize these goals through relentless action.  You're going to adopt a sustainable, consistent effort.  You're not going to spend yourself into oblivion in mad dash to:

"Get Rich Quick"

Neither are you going to dabble for 60 days:

"Just To See If It Works." 

To avoid failure, you're going to adopt:

"The Rule Of 50."

The Rule of 50 says you're going to contact 50 qualified people per week.  That's 6 to 8 per day.  Of these 6 to 8 you're going to speak to at least two who agree to look at your business.  That's what statistics derived from observing the results of thousands of phone calls tell us. 

By averaging two people per day you'll acquire about 50 people per month who have agreed to look at your network marketing opportunity.   

This is important.  Think about who these 50 people are.  

These are people that you've personally communicated with.  They're people that know who you are.  You've asked them, and they've consented, to look at your network marketing business.  They know what's going on.  They were not driven by SPAM or other deceitful means.  They like you.  They're the best prospects in the world and you should have 50 of them a month."

Of these 50 highly qualified people, you should sponsor from 2 to 7.  If you do it right, they're yours for the asking.  

Let's say you're starting from zero.  You're brand new.  You adopt the Rule of 50 and you're at the low end of the spectrum.  Your sponsorship rate averages 1 person per month, but, you've told that one person the truth.  He knows what it's going to take.  He knows he's going to have to work.  He knows he's required to prospect and communicate with new people and support those he sponsors.

Acquiring one fully informed, fully trained, self motivated person per month by using the Rule of 50 can make you very, very wealthy.

The Rule of 50 works.  You can initiate and sustain The Rule of 50 by investing a modest amount of money and 10 to 15 hours per week in your network marketing business. 

I've been in networking for over 15 years.  I don't care what network marketing company you're with.  The requirements to succeed are the same.  Through the Rule of 50, and other more advanced techniques, I can help you earn a living in the network marketing company you prefer.

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To Your Success!
Dave Zenker